![]() She said she recalled watching the first parade with about 10 “scared” marchers. Luke’s Episcopal Church rang its bells for the passing raucous parade, as it has done ever since the event launched more than 50 years ago, parishioner Annabeth Balance said. While support for the LGBTQ+ community is strong, McCain said there is “still work to do,” including standing by people who are transgender amid new laws aimed at restricting some healthcare for minors. Over 300 groups registered for the event, with more than 5,000 marchers and over 100 floats for the more than two-mile route ending at Piedmont Park, said Chris McCain, the executive director of the Atlanta Pride Committee. ![]() ![]() A raft of corporate sponsors - from UPS to Coca-Cola - were a key part of the gathering, bolstered by some community organizations, healthcare providers, church groups and even local consulates representing other nations. The giveaways from various businesses ranged from multi-colored flags and cans of Coke Zero to rainbow wristbands, rainbow lollipops, hand fans and, from a local sex shop, adult toys. The Browns’ first freebies of the parade: Biscoff cookies from Atlanta-based Delta Air Lines, which according to organizers had 800 marchers of its own signed up for the event and 200 on a waiting list.
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